2020 Certified Trade Mission to Hong Kong For Alternative Assets

Hong Kong

November 8, 2020 - November 10, 2020

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2020 Certified Trade Mission to Hong Kong For Alternative Assets

Hong Kong

November 8, 2020 - November 10, 2020

For all Alternative Asset Fund Managers
One-to-One meetings with pre-qualified investors
HNWI, Family Offices and Institutions



Key Features

One-on-one meetings with Hong Kong investors.

An opportunity to meet Hong Kong Institutional limited partner investors from the largest Insurance companies, Pension Funds, private family offices and private wealth managers.

A forum to exchange ideas and strategies with Hong Kong investors, other U.S.-based fund managers, and policy-makers from both Hong Kong and the United States.

Opportunities for intimate interaction between U.S. GPs and Hong Kong LPs

Promote U.S. PE, infrastructure, real estate and VC Funds

Introduce U.S. PE, infrastructure, real estate and VC Funds to Hong Kong LP’s

What are the cost benefits of participating in Trade Missions?


“The Trade Mission event was an incredibly efficient way to meet a large number of potential investors, far more productive than other GP/LP conferences. Highly recommend it!”

—Paul Grim, Sunbridge Partners



  1. Without the trade mission format, it would be impossible to set up 20-30 LP meetings in one day with pre-qualified potential LPs. It would require multiple days and multiple trips. This is a major benefit in terms of dollars, time and energy saved.
  2. The same level of meetings would probably require a minimum of two to three trips to meet the same number of high-level people. These additional trips alone are equivalent to or will cost more than the Trade Mission in terms of airfare and hotel.
  3. A placement agent would also charge you a commission on your earned management fee and on your performance fee. There are no commissions charged on ANY investments you receive during the Trade Mission.
  4. There is a cost in time and energy involved in identifying prospects, securing contact info, contacting the prospects, convincing them to meet and then coordinating the schedule in an efficient manner. The Trade Mission takes place on one day and all the LPs come to your hotel. This is a major advantage and a significant save in time, expense and opportunity cost. As we all know, "Time is Money".

Event Co-Chair(s)

Eva Law, Founder & Chairman

Dr. Eva Law is a seasoned professional in asset management, private equity and wealth
management, having diversified knowledge and experience in running multi-lines of business.
She specialized in serving ultra affluence and entrepreneurs, carries proven track records in
creating new business and generating profits.
Eva is the owner of CAG International running various lines of business. Also, she manages her
investment group for venturing direct investment and family office solutions business. The
investment focus of her group are about ESG & impact investment as well as disruptive
technology contributing to a better future. She owns superb business relationship with family
principals and extensive industry stakeholders.
Her recent endeavour are advising UNDP to craft the UN Future Capital Leaders Platform for
achieving sustainability goals and launching a series of industry initiatives for supporting the
burgeoning family office industry in Asia.

Timothy Shen, Chairman, Look’s Asset Management Limited

Mr. Timothy Shen is the Chairman of Huge Famous Investment Group and Look’s Asset Management Limited. Timothy is acting CIO of various PE Funds focusing on M&A, real estate, e-commerce, tourism, lifestyle sectors etc. For the past decade, the value of corporate finance transactions he has handled has exceeded US$10 billion.

Carman Chan, Founder And Managing Partner At Click Ventures

As one of the top 5 Women to watch in Asian Tech (Nikkei Asian Review), Carman Chan is a veteran in the technology industry with decades of experience as an entrepreneur with multiple exits, a tech columnist and a globally recognized venture capitalist.

Edward Moon, Managing Director And Regional Head Of Alternatives Investments Group, Asia At Hsbc Private Bank

Edward Moon is a Managing Director and Regional Head of Alternatives Investments Group, Asia for HSBC Private Bank. He has over 20 years of financial industry experience across alternatives investments, investment management and investment banking.

Rajiv Kochhar, Founder & CEO, Avista

Rajiv Kochhar has over 30 years of experience as a financial services professional and an entrepreneur with interests across investment banking, fund management and financial technology. He founded Avista Advisory in India in 2000 as a mid-market investment bank focused on the high growth mid-tier corporates who had growing needs of capital raising, corporate finance advisory and business structuring. 

Steven Tsui, Founder & Director, HNWI Private Limited

Steven is the founder and Director of HNWI Private Limited, which is headquartered in Singapore. He is responsible for setting the overall strategic direction and leading the growth of the company.

Before he founded HNWI Private Limited, Steven held positions of Associate Director and Associate Vice President of Private Banking in DBS Bank, Singapore, from 2005 to 2012 with the responsibility of looking after private clients.

Before joining DBS, Steven was the Relationship Manager in Standard Chartered Bank, Priority Banking in Singapore, and Assistant Manager in Citibank, N.A., Global Consumer Banking in Singapore, where he had developed numerous client relationships.

In his earlier careers, he was the Treasury Manager at the Asia-Pacific Treasury Headquarter of Inchcape PLC in Singapore. His role included hedging a few billion USD in FX transactions each year. Besides that, he was the Spot FX Dealer / Assistant Manager in the Forex and International Treasury Division in The Sakura Bank Ltd, Singapore Branch. In 1994, Steven began his career in the financial industry as the Assistant Dealer in the Forex and Treasury Department of The Bank of Tokyo-Mitsubishi Ltd, Hong Kong Branch.

Steven holds a Bachelor degree in Computing Studies from Hong Kong.

Steven speaks fluent English, Mandarin, and Cantonese.

With more than two decades of experience in financial and related industries, relationships, and insights, Steven is well-positioned to serve private and corporate clients on wealth-related matters.

Yelena V. Zemtsova, CFA, CEO and Founder, PR Squared Worldwide Eurasia Bridge

Yelena has 19 years of international experience in the financial services industry in the US, Europe and Asia. She brings a unique combination of financial PR, investment banking and wealth management experience. Prior roles include Head of Investor Relations at Asia Capital & Advisors and she is a founder and CEO of PR Squared Worldwide Eurasia Bridge since 2015. Previously, Yelena held several roles in wealth management and in corporate and financial advisory in Singapore and in fund management in Europe. She began her career in Financial and Operational Audit in the US and then in France. Yelena graduated Magna Cum Laude from the University of Memphis (USA) with an MBA in Finance and she is a member of the Singapore CFA Society. In 2018-2019 she completed a Senior Management Program at Cambridge Judge Business School.

LP Participant Profile

Partial List Of Hong Kong LPs That Participated In Previous Trade Missions

ACA Capital Group
Academy Ink
AIA Company Limited
Bank of China
Baring Asset Management
Blue Pool Capital
BNP Paribas Bank
Bright Minds Capital
Caidao Capital
Certus Advisors
Changjiang Securities Holdings
Cheetah Investment Management
Crystal Properties
DBS Bank(Hong Kong) Limited
Dymon Asia Capital(HK)Limited
EXS Capital
Fact Family Office
Fintonia Group
Fortune Management Consulting
Grand Paradise Group
Hendale Capital
Horizon CPA
Houston Investment Limited
IAM Legacy Family Office
LFCC Management
MCL Financial
MetLife Limited
Navis Capital
New World Strategic Investment Limited
Orca Capital/Atom Assets
Ori Capital
Orix Asia Capital
Peace Field Ltd
Pinnacle Capital Ltd.
Schiff Development
Sinopac Asset Management
SLS Capital
Star Magnolia Capital
The Hong Kong Jockey Club Endowment
Wide Growth


November 8, 2020

  • Check in at the five-star Grand Hyatt hotel.
  • 7:00 pm

    Welcome Reception hosted by the Deputy Chief of Mission Hong Kong or the Senior Commercial Officer of the U.S. Department of Commerce at their residence for the U.S. GPs and Hong Kong Investors.

November 9, 2020

  • 7:00 am - 8:30 am

    Breakfast on your own in the Horizon Club Room
  • 8:30 am - 9:00 am

    Registration of LP & GP attendees and light breakfast
  • 9:00 am - 12:30 pm

    One-on-one meetings: Members of the U.S. delegation will meet one on one with each investment professional from the leading Hong Kong institutions, insurance companies, pension funds and family offices. Each attendee will meet with each Hong Kong institution. Meetings will be approximately twenty minutes long. Each LP will have a private room for the meetings; GPs will go room to room.
  • 12:30 pm - 1:15 pm

  • 1:30 pm - 4:30 pm

    One-on-one meetings continue between LPs and GPs
  • 4:30 pm

    Trade Mission formal program ends

November 10, 2020

  • Check out & Departure

*The government of the United States, particularly the US Department of Commerce and the US Embassy is not involved in selecting or recruitment for this mission. Such selection and recruitment is strictly left to the mission organizer. The US and foreign commercial service supports the goals of this event but does not endorse the specific products or views of the participating organization.


Attendance is by invitation only. The quantity of fund manager participation is strategically limited to maximize the level of overall access and one on one meeting opportunities with our foreign institutional investor attendees. Since space is limited, we encourage you to register immediately to reserve your spot.

Please email irwin@trademissions.org for information on the fees to attend.

Included in your certified trade mission fee are the following:

Deluxe accommodations: Two nights at the Grand Hyatt Hotel.

King Club Harbour view room

Exclusive access to the Grand Club Private lounge

Breakfast, lunch, and snacks

Dedicated on site team for you while in Hong Kong

Complete Conference program including one-on-one meetings arranged with Hong Kong’s leading institutional investors and family offices.

Distribution of your materials to Institutions prior to the Trade Mission.

Complimentary local telephone calls.


Check In: Sunday, November 8, 2020 after 3:00 pm
Check Out: Tuesday, November 10, 2020 by 12:00 noon (optional late checkout until 4:00 pm)

1 Harbour Road
Hong Kong SAR, China

The fee does not include:
International Air travel
Hotel incidentals


Cancellation Policy
The cancellation policy is as follows:

60 days or more: Refund of 75% of full Payment
59-30 Days: 10% refund
Less than 30 days: No refund